Hi, I’m Donna — co-founder of Design & Prosper, a designer, educator, and business coach for creatives.
I’ve spent my career working across all aspects of this industry — building my own design business, teaching the next generation of designers, and working closely with creatives as they figure out how to make their business actually work.
Because the truth is — being a good designer isn’t the hardest part. It’s building the business around your work that holds everything together.
The designers I work with are talented, capable, and already doing great work. But behind the scenes, things can feel harder than they should.
I know that space well — and I care deeply about helping designers move through it.
A successful graphic design business is not ‘one size fits all’.
You don’t need more hustle. You need more clarity, alignment and supporT.
When your business isn’t working, everything feels harder than it should.
You overwork.
You undercharge.
You second-guess things that should feel straightforward.
Not because you’re not capable — but because no one ever showed you how to build the business behind your work.
And that’s exactly what I help you do.
Business Consulting for Graphic, Brand and Web Designers
I’m here to help you bring clarity to your ideas, structure to your business, and confidence to the way you move forward.
We don’t just talk things through, we work on your business together. Refining what’s there, building what’s missing, and making clear, considered decisions along the way. No more second-guessing every move!
I work alongside you to build a business that feels clear, structured and sustainable — not overwhelming, reactive or held together behind the scenes.
With experience across both design practice and education, I bring a practical, grounded approach — helping you think strategically, solve problems, and put the right foundations in place.
Designer + Educator
Coach + Thinking Partner
Working with me
You don’t need to have everything figured out before you reach out.
Most designers come to me feeling frustrated — and quietly overwhelmed.
On the surface, things can look fine. Work is happening.
But underneath, the business isn’t working the way it should.
There’s no clear strategy. The structure is patchy. And the systems that would make things consistent and measurable just aren’t there.
Let’s start with a conversation
Sometimes, a single conversation is enough to unlock clarity.
We’ll talk through where you’re at, what’s feeling unclear, and what kind of support would actually be useful right now.
From there, we’ll decide what that looks like — whether it’s a focused session to get you clear, a short-term reset to get things moving, or a deeper level of support to build something more solid.
If you’re ready for a bit more clarity, this is a good place to start.
let’s GO
“Donna changed everything—with her guidance, I went from spinning my wheels to successfully running my own branding and website studio”
Nina Lota, Nina Lota Design, CT USA
Before working with Donna, I was stuck at my desk in analysis paralysis, endlessly researching business systems and waiting for the 'perfect' moment to start.
She gave me the courage to start, clarified my vision, and helped me shape a business that fits my lifestyle and truly brings me JOY.
Her warmth, expertise, and genuine belief in me continue to help me grow and confidently move forward, both as a business owner and as a person.
Today I have my own office with a steady stream of dream clients, and I could not be where I am without her. I look forward to every session with Donna not just to grow my business, but to warm my soul. She is simply the best.
CLIENT SUCCESS
My highest level of support — we work closely together to bring clarity, structure and strategy to your business, and build something solid, sustainable and profitable.
A focused session to work through a specific challenge, make decisions, and gain immediate clarity and leave knowing exactly what to do next.
A dedicated half-day to focus on your business or creative direction —
refine, build, and move things forward with clarity and confidence.
Thoughtful, high-level, conceptual design grounded in both creative direction and commercial thinking — designed to support your business.
How we can work together
Build a business that works
Get clear. Move forward quickly.
Deep focus. Clear decisions
Strategic, considered design
You’re not reaching your turnover or profit goals
You’re having trouble getting consistent leads
You feel like you’re a hamster in a wheel, working so hard but not getting anywhere
You’re having client problems on repeat and they are driving you crazy
You feel overwhelmed by your business and almost ready to give up and just go and get a job somewhere
As a graphic design business coach, I'm here to help you with all this and more! It’s time for you to start loving your graphic design business.
WITH THE RIGHT STRATEGIES, YOU CAN THRIVE
You’re in the right place
if you feel the following:
You know there has to be a better way to do this but you just don’t know where to begin
“Working with Donna has been such a great experience for me. I came in feeling overwhelmed and unsure how to structure my business, and she helped me simplify and build systems that actually work.”
Thalassa Tam, Founder and Creative Director of Blu Ocean Creative
What I appreciate most is how thoughtful and tailored her approach is. She really took the time to understand how I think and work, which made it so much easier to follow through. I’m making decisions faster, my systems are stronger, and day-to-day feels much more manageable.
I’m really grateful for her support. This work has made a meaningful difference.
CLIENT SUCCESS